In order to understand the Artist and be able to create a scenario and narrative it was necessary to look into the physical space the artist occupies when creating and the tools they use to create...
Sharing Artists Sharing Trailer from Keith Moreau on Vimeo.
I love the ruggedness of this bench and the pots splattered with paint, it tells a part of the story... To maintain appropriate to the context and the surroundings of the painter it is important to carry these aesthetics... to allow acceptance of the product as another tool used by painters and to encourage not only adoption of the product but an emotional attachment to it. for it too to become a part of the story and the journey.
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